Click to enlargeCash & Financial Visibility
Know where your cash stands.
See available cash, reserves, upcoming obligations, and trends without digging through bank accounts and spreadsheets.
Bookkeeping · FP&A · Fractional CFO
Busy is easy to measure.
Busy is easy to measure.
Profitable is the hard part.
Your books tell you what happened. SmartScale helps you understand why it happened, what’s coming next, and what to do about it, with clear financial reporting, forecasting, profitability analysis, and practical guidance built for growing small businesses.
Certified:
Financial clarity
Your numbers should answer your questions.
You shouldn’t have to wait until tax time or stare at a P&L wondering what it’s actually telling you to understand how your business is doing.
Do we have enough cash for what’s coming?Can I afford to hire another employee?Which customers, services, or projects are actually profitable?Why was profit lower than I expected?Should I raise my prices?What happens if sales slow down?Can the business afford this investment?Where are we likely to be in 3, 6, or 12 months?
That’s the difference
Those aren’t bookkeeping questions. They’re business questions your financials should help you answer.That’s where SmartScale goes beyond keeping the books.
How SmartScale helps
From clean books to better decisions.
Good financial management starts with accurate numbers. But accurate numbers are only the beginning. Start with the level of support you need today, with room to grow as your business does.
1 · BOOKKEEPING
Get the numbers right.
Know your books are accurate, current, and ready when you need them.
- Monthly reconciliations and close
- P&L, Balance Sheet and Cash Flow reporting
- AP and AR tracking
- Year-end financial package for your CPA
Starting at $300/month
Explore Bookkeeping →2 · FP&A
Understand what the numbers are telling you.
See where the business is headed, what’s driving results, and where you may need to adjust.
- Cash flow forecasting
- Budgets and rolling forecasts
- Budget vs. actual analysis
- Customer, service and project profitability
- Scenario planning and financial modeling
Starting at $900/month
Explore FP&A →3 · FRACTIONAL CFO
Use the numbers to make better decisions.
Get an experienced financial partner to help think through decisions affecting profitability, cash flow, and growth.
- Financial strategy and decision support
- Pricing and profitability analysis
- Hiring and investment scenarios
- KPI development and monitoring
- Regular financial strategy meetings
Custom monthly engagement
Explore Fractional CFO →See the work
See what your numbers can tell you.
Financial reporting should do more than show you what happened last month. SmartScale turns financial data into reporting and analysis you can actually use to run the business.
Click to enlarge
Click to enlargePerformance & Profitability
See what’s driving the business.
Track the KPIs that matter, spot changes in margins and expenses, and understand what is contributing to profit.
Click to enlargeForecasting & Decisions
Look forward before you commit.
Model hiring, growth, collections, and other assumptions so you can see how today’s decisions could affect tomorrow’s cash and profitability.
Examples use changed or redacted information for confidentiality.
Who we help
Built for growing businesses that need more from their numbers.
SmartScale works with U.S. small businesses that need reliable bookkeeping, better financial insight, or experienced financial guidance without building an in-house finance team.
You may be a good fit if:
- Your business is growing, but your financial reporting hasn’t kept pace.
- You have revenue coming in, but you’re not always sure where the cash is going.
- You want to understand profitability by customer, service, project, or product.
- You’re making hiring, pricing, spending, or growth decisions without a clear financial picture.
- You already have a bookkeeper or CPA but need forecasting, analysis, and decision support.
Especially useful for:
Professional Services
Margins, labor costs, capacity, pricing, and customer profitability.
Agencies & Creative Businesses
Client and project profitability, team utilization, and pricing.
Service Businesses
Cash flow, labor, overhead, pricing, and growth.
E-commerce & Product Businesses
Gross margin, product profitability, cash requirements, and the true cost of growth.
Not sure which service fits?
You don’t need to diagnose it yourself — here’s a rough guide.
“I just need someone to keep the books accurate and current.”
Bookkeeping →“The books or processes are messy and need to be fixed.”
Financial Clean-Up & Systems →“We have bookkeeping, but the accounting processes and reporting need more structure.”
Controller Services →“The numbers are right — I need to understand what they’re telling me and what’s coming.”
FP&A & Forecasting →“I’m making bigger business decisions and need an experienced financial perspective.”
Fractional CFO →Not sure where you fit?
That’s okay — you don’t need to diagnose it first.
Maybe the books need attention. Maybe the numbers are fine but aren’t telling you enough. Either way, that’s a good place to start.
Why SmartScaleCorporate finance experience.
Corporate finance experience.
Small-business perspective.
I spent more than 15 years in corporate accounting and FP&A, building budgets and forecasts, analyzing profitability, improving reporting, and helping leaders understand what the numbers meant for the business.
For more than 20 years, I’ve also helped with the bookkeeping and financial side of my husband’s small business. That gave me a firsthand view of how different small-business finance can be from corporate finance.
I also taught high school math. That combination shapes how I work today: financial discipline and analytical thinking, made practical and understandable for small-business owners.
Meet Amy →15+ yearsCorporate Accounting & FP&A
20+ yearsSupporting the Financial Side of a Small Business
Former Accounting ManagerAccounting + Finance Perspective
QuickBooks + XeroCertified Small-Business Accounting Tools
Former Math TeacherComplex Numbers, Clearly Explained
Financial clarity works better when it’s a conversation.
You won’t just receive reports and spreadsheets. We’ll look at the numbers together, focus on what matters, and talk through what they mean for your business, so you can make decisions with a clearer financial picture.
How it works
Financial support without the maze.
You bring the business questions. I’ll help determine the right level of financial support.
1
Start with a conversation
Tell me what’s happening, what’s frustrating you, and what you’re trying to figure out. You don’t need to know which service you need.
2
Figure out what you actually need
I’ll look at where your financials stand and recommend the appropriate level of support.
3
Get the foundation in place
If cleanup or bookkeeping is needed first, we start there. If your numbers are reliable, we can move directly into analysis and planning.
4
Turn the numbers into something useful
We establish a rhythm around the information your business needs, what I’m seeing, and what deserves attention next.
Pricing
Clear pricing. No mystery meeting required.
Every business is different, but you should have a reasonable idea what financial support may cost before you book a call.
Bookkeeping
A reliable financial foundation
$300/mo & up
For businesses that need accurate, current books and consistent monthly reporting.
View BookkeepingFP&A & Forecasting
Know where the business is headed
$900/mo & up
For owners who need visibility into cash flow, profitability, budgets, forecasts, and performance.
View FP&A ServicesFractional CFO
A financial partner for bigger decisions
Custom
Built around the complexity of your business, analysis required, and level of ongoing decision support.
View Fractional CFOFinal pricing depends on complexity, transaction volume, and the level of support needed.
What clients say
Real numbers, real relief
“Working with Amy, the owner of SmartScale FP&A & Bookkeeping Solutions, has been a very positive and productive experience. The enhancements she made to our financial reporting and planning have allowed us to focus on operations in a more strategic manner.”
★★★★☆
“Outstanding bookkeeping service! Professional, efficient, and super easy to work with. They save me time every single month so I can focus on growing my business.”
Common Questions
A few things you may be wondering.
Do I need bookkeeping, FP&A, or a fractional CFO?
You don’t need to figure that out before contacting me. Bookkeeping keeps records accurate and current. FP&A adds budgeting, forecasting, profitability analysis, and forward-looking insight. Fractional CFO support adds ongoing financial strategy and decision support. We’ll determine what makes sense based on where your business is today.
Do you only work with businesses in Georgia?
No. SmartScale works remotely with businesses across the U.S.
What size businesses do you work with?
SmartScale is generally a good fit for established and growing small businesses that have reached the point where better financial information would help them make better decisions. Many are in roughly the $500K to $5M revenue range, but revenue alone doesn’t determine fit.
Can I hire you just for bookkeeping?
Yes. Bookkeeping is available as a standalone service. If you later need forecasting, profitability analysis, or CFO support, those services can grow with you.
I already have a bookkeeper. Can you still help?
Absolutely. If your books are accurate and current, SmartScale can work from them to provide forecasting, financial analysis, profitability reporting, KPIs, and CFO-level decision support.
Do you replace my CPA?
No. SmartScale works alongside your tax professional. Your CPA or tax advisor can continue handling tax planning and filings while SmartScale focuses on the ongoing reporting, analysis, forecasting, and decision support you use to run the business.
Do I have to sign a long-term contract?
SmartScale engagements are designed to be flexible. Most ongoing services do not require a long-term commitment, and cancellation terms are outlined in your service agreement based on the engagement.
What happens on the first call?
We’ll talk about your business, what’s working, what’s frustrating you, and the financial questions you’re trying to answer. It’s a conversation, not a sales presentation. If SmartScale is a good fit, I’ll explain what I recommend and what the next step would look like.
Ready when you are
Stop wondering what the numbers are trying to tell you.
Whether you need cleaner books, a clearer view of what’s ahead, or an experienced financial partner for bigger decisions, SmartScale can help turn your financial information into something you can actually use.
Not sure what you need? That’s exactly what the call is for.